FPT Play, Vietnam’s leading IPTV and OTT platform, announced a new partnership with WSC Sports, the global leader in AI-powered sports content technology. This partnership will enable FPT Play to scale content creation, accelerate distribution, and drive audience growth across its OTT and digital ecosystem.
As one of the largest Internet television & OTT platform in Vietnam, FPT Play serves nearly 40 million users across mobile, web, and connected TV environments.
In terms of core capabilities, the partnership will enable FPT Play to:
- Scale real-time sports content across OTT and social platforms, automatically generating and distributing highlights and short-form video to meet fan demand for speed and relevance
- Expand its content offering without increasing headcount or operational complexities, using AI to streamline workflows and support higher output across competitions and formats
- Drive user acquisition and engagement through high-frequency, tailored content, strengthening its ability to attract and retain audiences across its digital ecosystem
Notably, FPT Play leverages WSC Sports’ Discovery Network to extend its content reach beyond owned platforms, distributing highlights across a network of digital publishers to drive incremental audience growth.
“With the aspiration to enhance customer experiences, FPT Play is committed to leveraging its technological strengths while expanding collaborations with leading global partners, particularly WSC,” said Ms. Tô Nam Phương, Deputy General Director of FPT Play, FPT Corporation. “Through this partnership, WSC’s AI-driven innovations will provide strong support to FPT Play in distributing an immense volume of sports content with greater speed and diversity, enabling fans to enjoy every valuable moment of entertainment.”
“FPT Play is a category leader in one of the most dynamic and fast-growing television services markets in the world,” said Chen Arnon, Business Development SEA. “This partnership is about turning every moment into a scalable content experience , powering growth across IPTV, OTT, social, and owned platforms.”
The partnership marks a significant step in WSC Sports’ expansion across APAC, establishing a foothold in Vietnam’s rapidly growing digital media market. By enabling platforms like FPT Play to operate at scale, WSC Sports continues to strengthen its role as the infrastructure powering how sports content is created, distributed, and experienced at scale.
